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[VIP] Tell Them: ShowThem
[VIP] Tell Them: ShowThem
A Landing Page optimization course by Rob Hope Tell Them ShowThem Improve Landing Page conversions by taking your visitor to the end, visually. Learn at your own pace.
Course Chapter Outline
What's inside?
22 video chapters,
12+ bonus,
50+ visual references,
100+ resource links.
Core
How to get the most out of this course in 60s
Why are Landing Pages so effective?
Why Show Them - the secret to conversions
Page Goals - setting one, on paper
Selling - understanding unique selling propositions
Empathy - stepping into your visitors shoes
Value - save time, save money, make money, bring joy
Construction - components rolled out
Copywriting - the 3 T's (with special guests)
Social Proof - who where transformed
Testimonials - handpicking and positioning
Show Them component overview
Show Them with a how it works section
Show Them with photography
Show Them with screenshots
Show Them with a before-and-after slider
Show Them with a looping product demo
Show Them with a product mockup
Show Them with an explainer video
Show Them with an interactive demo
Show Them why you care
Review and Reduction - track recap while decluttering
Bonus
Pre-Launch Checklist - set yourself up for the best launch
No customers? 5 ways to boost social proof
Targeting too many people? Pick one narrative
Glossary - Landing Page terms in 90s
How to strengthen a SaaS Landing Page
Building Ugmonk’s $1m Analog Landing Page
Bonus Upcoming
Distribution — 20 ideas to market your product or service
How to strengthen a Launching Soon page
How to strengthen a Digital Service Landing Page
Pricing — 10 Landing Page pricing psychology strategies
FOMO — 5 tactics to create haste in your Landing Page
Design — 10 tips to tighten your Landing Page design
Help — Where to hire designer, developer & copywriters
SEO — Are Landing Pages bad for search engines?
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